A thrill to your soul

In March 2013 I found myself in LA working on a dream project. Duran Duran and David Lynch live streamed to millions from the Mayan Theater. At that time I was also working on a pet-project for the creative team at Momentum, I was doing an exploration into what it is that makes a great idea great. I had been filming colleagues and other creative minds asking them to talk briefly around that one singular question. So, as we were filming behind-the-scenes footage with David and the band, I decided we should pose the question to them. The responses from the band are predictably weird and wonderful, but David's has lived with me since that moment.